Privacy Policy: BudAuthority Digital Marketing Agency
BudAuthority privacy policy. How we collect, use, and protect your data. CCPA and GDPR compliant.
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April 2026 **Effective Date:** April 2026
BudAuthority ("we," "us," "our") operates as a digital marketing and SEO agency serving cannabis brands. This Privacy Policy explains how we collect, use, disclose, and otherwise process information about you in connection with our websites, online services, and business operations.
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1. Information We Collect
Information You Provide Directly:
- Name, email address, phone number, company information submitted through contact forms - Website URLs, business details, marketing budget information shared during consultations - Communication preferences and service inquiries - Payment information (processed through secure third-party payment processors) - Documents, files, or content you provide for analysis or optimization
Information Automatically Collected:
- IP address, browser type, device type, operating system - Website pages visited, time spent on pages, referral sources - Cookies and similar tracking technologies used for website functionality and analytics - Google Analytics data (aggregated, anonymized) - GBP and search performance data (from your authorized accounts)
Information from Third Parties:
- Google (search rankings, GBP data, Analytics data) - Social media platforms (if you link accounts) - Payment processors (transaction information) - Business databases (public business information)
2. How We Use Your Information
We use collected information for: - Providing services and delivering consultations - Communicating about your engagement and performance - Creating customized reports and strategic recommendations - Improving our services and user experience - Conducting market research and analytics - Complying with legal obligations - Preventing fraud and security issues - Marketing our services (email, retargeting, social media)
3. Data Retention
We retain your information: - During active engagement plus 3 years post-engagement (unless longer retention required by law) - Automatic deletion after retention period, except where legal holds apply - Backup systems may contain archived data for disaster recovery - You can request data deletion subject to legal retention requirements
4. Third-Party Services and Partners
We use third-party services for: - Cloud hosting and data storage (AWS, Google Cloud) - Analytics and reporting (Google Analytics, Semrush, Ahrefs) - Communication tools (Slack, email services) - Payment processing (Stripe, PayPal) - CRM and project management (systems specified in engagement agreements)
These third parties have access to information necessary for service delivery and operate under data processing agreements requiring compliance with this policy.
5. Data Sharing
We do not sell, trade, or rent your personal information. We may share information: - With service providers under confidentiality agreements - If required by law or legal process - To protect against fraud or security threats - With your consent for specific purposes - In business transfer scenarios (merger, acquisition)
6. Data Security
We implement technical and organizational measures: - Encryption of data in transit (HTTPS, TLS) - Encrypted storage for sensitive information - Access controls limiting employee access - Regular security assessments and updates - Multi-factor authentication for account access - Incident response procedures for data breaches
While we implement reasonable security, no method is completely secure. We cannot guarantee absolute security.
7. Your Rights and Choices
You have the right to:
- Access personal information we hold about you - Correct inaccurate information - Request deletion (subject to legal retention requirements) - Opt-out of marketing communications - Withdraw consent for specific uses - Request information about third-party sharing
California (CCPA) Rights:
- Right to know what information is collected - Right to know whether information is sold or disclosed - Right to delete information collected - Right to opt-out of sale or sharing - Right to non-discrimination for exercising CCPA rights
To exercise rights, contact privacy@budauthority.com with "PRIVACY REQUEST" in the subject line.
8. International Data Transfers
If you are located outside the United States, your information may be transferred to and processed in the United States. By using our services, you consent to this transfer and processing under US law and this policy.
9. GDPR Compliance (EU Residents)
For EU residents, we process information: - Based on contractual necessity for service delivery - Based on legitimate interests in business operations and communications - Based on consent for marketing communications - To comply with legal obligations
EU residents have additional rights under GDPR, including data portability and the right to lodge complaints with supervisory authorities.
10. Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect information from children. If we become aware of collection from individuals under 18, we will delete such information promptly.
11. Cookies and Tracking Technologies
We use cookies for: - Website functionality (session management, security) - Analytics (Google Analytics, tracking anonymous user behavior) - Retargeting (showing ads on other platforms to site visitors) - Performance monitoring
You can control cookies through browser settings. Disabling cookies may affect website functionality.
12. Policy Changes
We may update this policy. Material changes will be communicated via email to active clients. Continued use of our services after updates constitutes acceptance of changes.
13. Contact Us
For privacy questions or to exercise your rights:
Email: privacy@budauthority.com Mail: [PLACEHOLDER: company address] Phone: [PLACEHOLDER: phone number]
Response time: 10 business days for privacy requests.
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This privacy policy is effective as of April 2026 and supersedes all previous policies.
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