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CBD / low-THC marketVerified October 2026

Cannabis SEO Indiana
for CBD and hemp retail

Bud Authority is a cannabis SEO agency for CBD and hemp businesses in Indiana, including CBD stores, hemp retailers and smoke and vape shops' CBD and hemp lines. Possessing marijuana is a crime under IC 35-48-4-11, and we build these businesses' search and AI answer visibility on Indiana's low THC hemp extract chapters, IC 24-4-21 and IC 24-4-22, and the advertising ban in IC 24-4-26.

What is cannabis SEO in Indiana?

Cannabis SEO in Indiana is search, answer engine and local optimization for CBD and hemp businesses, including smoke and vape shops' CBD and hemp lines, since possessing marijuana is a crime under IC 35-48-4-11. Bud Authority builds their pages and listings around Indiana's low THC hemp extract requirements and the any-medium ban on advertising marijuana products.

The law, as it stands

Indiana status board

Legal status
Prohibited. Possessing marijuana is a Class B misdemeanor under IC 35-48-4-11, a Class A misdemeanor with a prior drug conviction, and a Level 6 felony with a prior drug conviction and at least 30 grams.2
What may be sold at retail
Low THC hemp extract: derived from hemp, with not more than 0.3 percent total delta-9 THC, including precursors, by weight, and no other controlled substance. Distributors need an independent laboratory's certificate of analysis, and retail packaging must carry a scannable bar code or QR code. Hemp flower and smokable hemp fall outside the definition.1
Governing body
No cannabis regulator. The Office of Indiana State Chemist licenses agricultural hemp growers, handlers and seed producers, and says it does not regulate finished hemp products intended for retail sale. The Attorney General enforces IC 24-4-26, the ban on advertising marijuana products.5
Program
None. A Kansas Legislative Research Department table dated October 2024 lists Indiana's medicinal use as CBD only, with no adult-use or decriminalization law.6
In effect since
No cannabis program. Indiana's low THC hemp extract chapters, IC 24-4-21 and IC 24-4-22, were added in 2018 by P.L.153-2018.1
THC rule
Indiana caps low THC hemp extract at 0.3 percent total delta-9 THC, including precursors, by weight, and a distributor's certificate of analysis must show it. Federal Section 781 also excludes final hemp-derived cannabinoid products with more than 0.4 milligrams combined per container of total THC (including THCA) and THC-like cannabinoids, though Public Law 119-103 limits its application until December 11, 2026 to products with non-naturally-producible cannabinoids.2
  • 0.3%

    Maximum total delta-9 THC, including precursors, by weight, in Indiana low THC hemp extract under IC 35-48-1.1-272

  • $15,000

    Maximum civil penalty for each violation after the second under IC 24-4-26-5, the ban on advertising marijuana products1

  • 1,000 ft

    Distance from school property within which IC 35-46-1-11.1, added in 2026, bars advertising e-liquids or vapor products by any medium2

  • 0.4 mg

    Federal per-container limit on final hemp-derived cannabinoid products (total THC including THCA, plus THC-like cannabinoids), Section 781 as limited by Public Law 119-103 until December 11, 202610

How it got here

The legislative record

  1. 2018

    Indiana adds the low THC hemp extract chapters, IC 24-4-21 and IC 24-4-22 (P.L.153-2018), which set certificate of analysis rules for distribution and packaging rules for retail sale.1

  2. 2019

    Indiana makes dealing in smokable hemp a Class A misdemeanor under IC 35-48-4-10.1 (P.L.190-2019). The section, last amended in 2020, exempts shipments from a licensed producer in another state in continuous transit through Indiana to a licensed handler.2

  3. 2023

    Attorney General Official Opinion 2023-1, issued January 12, concludes that delta-8, delta-10, THC-O and THC-P fall within the Schedule I tetrahydrocannabinols listing in Indiana law.3

  4. 2025

    IC 24-4-26 is added (P.L.227-2025), barring advertising of any product containing marijuana, or any Schedule I controlled substance, by any medium, with Attorney General civil penalties of up to 5,000 dollars for a first violation, 10,000 dollars for a second and 15,000 dollars for each additional one.1

  5. 2025

    Congress enacts P.L. 119-37 on November 12, redefining hemp to exclude final hemp-derived cannabinoid products with more than 0.4 milligrams combined per container of total THC (including THCA) and THC-like cannabinoids. Public Law 119-103 later limited its application until December 11, 2026 to products with cannabinoids not capable of being naturally produced by the plant.10

  6. 2026

    Indiana Public Media reports that Senate Bill 250, a ban on intoxicating and synthetic hemp-derived products that would have mirrored the federal law, died February 23 after House lawmakers did not call it down before a second reading deadline.7

  7. 2026

    P.L.141-2026 adds IC 35-46-1-11.1, barring advertising of e-liquids or vapor products by any medium within 1,000 feet of school property.2

  8. 2026

    P.L.156-2026 amends IC 24-4-26-4: advertisements that break the marijuana advertising ban had to be out of public circulation by October 1, 2026.1

Who we grow here

Indiana CBD and hemp businesses, including smoke and vape shops' CBD and hemp lines

With marijuana possession a crime in Indiana, the businesses competing for CBD and hemp search are CBD stores, hemp retailers and smoke and vape shops' CBD and hemp lines. Products sold as low THC hemp extract fall under the definition in IC 35-48-1.1-27 and the packaging rules in IC 24-4-21-4, and the advertising ban in IC 24-4-26 applies separately to advertising marijuana products.

  • 01IC 24-4-26-4 bars advertising any product containing marijuana, or any Schedule I controlled substance, by any medium, so product pages, marketplace listings and feeds should be checked against that ban. Separately, low THC hemp extract sold at retail must meet the extract definition and packaging rules.
  • 02Hemp flower and smokable hemp fall outside Indiana's low THC hemp extract definition, and dealing in smokable hemp is a Class A misdemeanor, so flower-led category pages built for other states do not fit an Indiana store.
  • 03Attorney General Official Opinion 2023-1 concludes that THC variants including delta-8, delta-10, THC-O and THC-P fall within the Schedule I controlled substance "Tetrahydrocannabinols", and Congress has since redefined hemp in Public Law 119-37, so product copy written before either may need review.
  • 01

    Indiana hemp-law answer blocks

    Question-and-answer blocks on the IC 35-48-1.1-27 definition, the smokable hemp ban and the federal hemp redefinition, served in the initial HTML with FAQPage and DefinedTerm markup so crawlers that do not run JavaScript can read them.

  • 02

    Packaging-accurate product pages

    Compliance-first product copy with no health claims by default, matched for low THC hemp extract products to the label facts IC 24-4-21-4 requires, such as the 0.3 percent statement, batch number and certificate of analysis link, and kept clear of Schedule I cannabinoids.

  • 03

    Map pack work for Indiana storefronts

    Business Profile categories, attributes and products chosen to match the store's CBD and hemp products, with low THC hemp extract listings limited to products that meet the definition, review management with no gating and no incentives, and monthly tracking of calls, direction requests and website clicks for each store.

  • 04

    AI crawler access and citation tracking

    robots.txt access for GPTBot, Google-Extended, ClaudeBot and PerplexityBot, plus tracking of mentions and citations in ChatGPT, Gemini, Perplexity and Google AI Overviews for prompts about Indiana CBD and delta-8 rules.

Advertising rules

Indiana cannabis, hemp and vape advertising rules: what the statutes say

We read IC 24-4-26, the chapter on advertising illegal products, IC 35-46-1-11.1, and the low THC hemp extract chapters IC 24-4-21 and IC 24-4-22 for rules on marketing, labelling and sale. These provisions reach an Indiana store's pages, listings, signage and packaging.

  • IC 24-4-26-4 says a person may not advertise a product containing marijuana, or a controlled substance listed in Schedule I, by any medium. Advertisements that broke the rule had to be removed from public circulation by October 1, 2026.1
  • Under IC 24-4-26-5 the Attorney General may seek an injunction and civil penalties of up to 5,000 dollars for a first violation, 10,000 dollars for a second and 15,000 dollars for each additional violation.1
  • Since 2026, IC 35-46-1-11.1 bars advertising an e-liquid or vapor product by any medium within 1,000 feet of school property. A violation is a Class C infraction, or a Class C misdemeanor after a prior judgment.2
  • Selected packaging requirements for low THC hemp extract sold at retail: a scannable bar code or QR code linked to batch information and a certificate of analysis download link, the batch number, the Internet address of a website to obtain batch information, the expiration date, the number of milligrams, the manufacturer and a statement that the product contains not more than 0.3 percent total delta-9 THC, including precursors, by weight. Selling without compliant packaging is a Class C infraction.1

Apart from these provisions, we did not find a CBD-specific advertising code in IC 24-4-21 or IC 24-4-22, and the Office of Indiana State Chemist says it does not regulate finished hemp products for retail sale. Run campaign copy past Indiana counsel before launch; our cannabis advertising laws guide compares the states with dedicated codes.

What happens next

Legislation watch

The Indiana Citizen reported on May 14, 2026 that Sen. Mike Bohacek planned to introduce a medical marijuana bill in 2027. The nearer term shift is federal: the federal hemp redefinition, which Senate Bill 250 would have mirrored before it died in the House in February 2026, Indiana Public Media reports.

  • Medical marijuana bill from Sen. Mike Bohacek

    The Indiana Citizen reported on May 14, 2026 that Bohacek planned to introduce it in 2027. It would regulate patient eligibility, physician oversight, distribution and taxation and set impairment standards, and Bohacek said it would not legalize recreational marijuana.8

  • Hemp THC restrictions, Senate Bill 250 (2026)

    Indiana Public Media reports it passed the Senate 35-13, then died February 23, 2026 when the House did not call it down before a second reading deadline. It would have banned intoxicating and synthetic hemp-derived products, mirroring the federal law.7

  • Federal hemp redefinition

    Enacted November 12, 2025 in P.L. 119-37. Public Law 119-103 limits its application until December 11, 2026 to products with cannabinoids not capable of being naturally produced by the plant. Excludes final hemp-derived cannabinoid products with more than 0.4 milligrams combined per container of total THC (including THCA) and THC-like cannabinoids.10

Answered on the record

Indiana cannabis questions

Is marijuana legal in Indiana in 2026?

No. Possessing marijuana in Indiana is a Class B misdemeanor under IC 35-48-4-11, punishable by up to 180 days and a 1,000 dollar fine. A prior drug conviction makes it a Class A misdemeanor, with up to one year and a 5,000 dollar fine, and a Level 6 felony when the amount is 30 grams or more.2

Does Indiana have a medical marijuana program?

No. A Kansas Legislative Research Department table dated October 2024 lists Indiana's medicinal use as CBD only, with no adult-use law. Retailers may sell qualifying low THC hemp extract under IC 24-4-21 and IC 24-4-22. The Indiana Citizen reported on May 14, 2026 that Sen. Mike Bohacek plans to introduce a medical marijuana bill in 2027.6

Is CBD legal in Indiana?

Yes, as low THC hemp extract. IC 35-48-1.1-27 defines it as hemp-derived, with not more than 0.3 percent total delta-9 THC, including precursors, by weight, and no other controlled substance. A distributor needs an independent laboratory's certificate of analysis, and selling at retail without the required scannable barcode or QR code packaging is a Class C infraction.2

Is delta-8 THC legal in Indiana?

No, under the Attorney General's reading. Official Opinion 2023-1, issued January 12, 2023, concludes that delta-8, delta-10, THC-O and THC-P fall within Indiana's Schedule I tetrahydrocannabinols listing. The opinion leaves charging decisions in individual cases to prosecutors and law enforcement.3

Can Indiana stores sell smokable hemp flower?

No. Indiana's low THC hemp extract definition excludes hemp flower and smokable hemp, and IC 35-48-4-10.1 makes manufacturing, delivering or possessing smokable hemp a Class A misdemeanor. One exception covers shipments from a licensed producer in another state moving in continuous transit through Indiana to a licensed handler.2

What changes for Indiana hemp retailers under the federal hemp redefinition?

Federal law redefines hemp, excluding final hemp-derived cannabinoid products with more than 0.4 milligrams combined per container of total THC (including THCA) and THC-like cannabinoids and cannabinoids synthesized outside the plant. Public Law 119-103 limits that application until December 11, 2026 to products with cannabinoids not capable of being naturally produced by the plant. Indiana's own 0.3 percent test, precursors included, still applies.10

Build search visibility for your licensed business in Indiana.

Bud Authority builds search, answer engine and local visibility for the businesses that can legally operate here, working inside the rules on this page. Start with a free audit.

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