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Dispensary · Hell's Kitchen, NYC · Co-branded case file

Step inside the glow.

Rezidue is a licensed New York dispensary in Hell's Kitchen — a room built to glow, with delivery moving across Manhattan. Bud Authority built the storefront to match: cyan-and-violet neon, a menu Google can actually read, and local SEO engineered for the most competitive cannabis block in America.

The partnership

Bud AuthorityBud AuthorityThe system
RezidueThe glow

Midtown does not reward the timid. We gave Rezidue a site with the same neon confidence as the room itself — and the technical spine to rank in the densest dispensary market in the country.

Under the hood

Unmistakable up top.
Engineered underneath.

01

Neon-glow design system

Cyan and violet light engineered as a real token system — the room's glow translated into type, surfaces and state, not a filter slapped on top.

02

Crawlable live menu

Real-time inventory wired into a server-rendered shell so Google indexes the products — a menu that ranks instead of hiding in an iframe.

03

Delivery + pickup UX

Same-day delivery and in-store pickup presented as first-class paths, with zone logic that answers 'do you deliver to me' before the question is asked.

04

Hell's Kitchen local SEO

Schema, NAP and neighborhood targeting built for the densest dispensary market in America — Midtown, Times Square, Chelsea, the West Side.

05

Deal merchandising

Bundles and best-sellers presented as designed offers, not a coupon dump — the shelf strategy of a real retailer.

06

Built for the phone

Every frame recomposed for mobile, where the walk-in and the delivery order both actually start.

What we deployed on this build

Every capability below is a service we run as a discipline. Open one to see how it works.

The markets this build competes in

We publish a live intelligence page for every market we work. Here is the ground Rezidue fights on.

Your brand next

Make your storefront glow.

We build dispensary sites with real atmosphere and real search power. If you can win Hell's Kitchen, you can win anywhere — let's build yours.

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